TYPECON 2026
Branded TypeCon 2026 under the theme “Message,” exploring how typography shapes meaning beyond text.
Drawing on McLuhan’s concept of the medium as message, the identity uses contrasting typefaces to highlight how shifts in weight, scale, and rhythm alter perception.
BRANDING | TYPOGRAPHY + ASSETS
Indesign. Illustrator.
TYPECON 2026
Branded TypeCon 2026 under the theme “Message,” exploring how typography shapes meaning beyond text.
Drawing on McLuhan’s concept of the medium as message, the identity uses contrasting typefaces
to highlight how shifts in weight, scale, and rhythm
alter perception.
BRANDING | TYPOGRAPHY + ASSETS
Indesign. Illustrator.







